{"id":1928,"date":"2024-11-25T10:47:31","date_gmt":"2024-11-25T02:47:31","guid":{"rendered":"https:\/\/deekpay.com\/?p=1928"},"modified":"2024-11-25T10:47:31","modified_gmt":"2024-11-25T02:47:31","slug":"%e5%8d%b0%e5%ba%a6%e5%9b%9b%e6%96%b9%e6%94%af%e4%bb%98%e5%b9%b3%e5%8f%b0%e5%ae%9a%e7%bd%aa%ef%bc%9a%e6%8c%96%e6%8e%98%e6%96%b0%e5%85%b4%e5%b8%82%e5%9c%ba-%e5%8d%b0%e5%ba%a6%e6%94%af","status":"publish","type":"post","link":"https:\/\/www.deekpay.com\/ko\/2024\/11\/25\/%e5%8d%b0%e5%ba%a6%e5%9b%9b%e6%96%b9%e6%94%af%e4%bb%98%e5%b9%b3%e5%8f%b0%e5%ae%9a%e7%bd%aa%ef%bc%9a%e6%8c%96%e6%8e%98%e6%96%b0%e5%85%b4%e5%b8%82%e5%9c%ba-%e5%8d%b0%e5%ba%a6%e6%94%af\/","title":{"rendered":"\uc778\ub3c4\uc758 4\uc790\uac04 \uacb0\uc81c \ud50c\ub7ab\ud3fc\uc5d0 \ub300\ud55c \ud655\uc2e0: \uc2e0\ud765 \uc2dc\uc7a5 \uacf5\ub7b5 - \uc778\ub3c4\uc758 \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc0b0\uc5c5\uc774 \uc138\uc0c1\uc744 \ubc14\uafb8\ub294 \ubc29\ubc95"},"content":{"rendered":"

\"\uc2e0\ud765<\/p>\n

2012\ub144 \ucd08, \ud314\uad6c\ub2c8 \ub098\uc57c\ub974\uac00 \uc120\uc758\ub85c \uc81c\uacf5\ud55c \uc791\uc740 \uc0ac\ubb34\uc2e4 \ud55c \uad6c\uc11d\uc5d0\uc11c \uc9c1\uc6d0 3\uba85\uc73c\ub85c \uc2dc\uc791\ud55c Nykaa\uc758 \ucd08\ub77c\ud55c \uc2dc\uc791\uc744 \ubaa9\uaca9\ud560 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. 2020\ub144 \ucf54\ub85c\ub09819\uac00 \uc720\ud589\ud560 \ubb34\ub835\uc5d0\ub294 \uadf8\ud574 \uc778\ub3c4 \uc720\ub2c8\ucf58 \uae30\uc5c5 11\uacf3 \uc911 \ud558\ub098\uac00 \ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc131\uacf5\uc758 \uacf5\uc720: \ub514\uc9c0\ud138 \uc1fc\ud551 \uc5d0\ucf54\uc2dc\uc2a4\ud15c<\/p>\n

\ud558\uc9c0\ub9cc Nykaa\uc640 \uac19\uc740 \uc774\ucee4\uba38\uc2a4\uc758 \uc131\uacf5\uc744 \ubd09\uc1c4 \ud0d3\uc73c\ub85c\ub9cc \ub3cc\ub9ac\ub294 \uac83\uc740 \uc633\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc774 \ubaa8\ub4e0 \uac83\uc740 \ud654\ud3d0\uc758 \ub514\uc9c0\ud138\ud654\ub85c \uac70\uc2ac\ub7ec \uc62c\ub77c\uac00\uba70, \ub514\uc9c0\ud138 \uacb0\uc81c \uc2dc\uc2a4\ud15c\uc774 \uc778\ub3c4\uc758 \uc77c\ubd80 \uc9c0\uc5ed\uc5d0\ub9cc \uce68\ud22c\ud560 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc778\ub3c4\uc5d0\uc11c \ub514\uc9c0\ud138 \uacb0\uc81c \uc778\ud504\ub77c\uac00 \ub3d9\uc2dc\uc5d0 \uc131\uc7a5\ud558\uace0 \uc788\ub2e4\ub294 \uc810\ub3c4 \uac15\uc870\ud569\ub2c8\ub2e4.<\/p>\n

\uc774 \ub370\uc774\ud130\ub97c \uc0b4\ud3b4\ubcf4\uc138\uc694. 2016-17\ub144 10,004\uc5b5 \ub8e8\ud53c\uc5d0\uc11c 2020-21\ub144 5,554\uc5b5 \ub8e8\ud53c\ub85c \uc131\uc7a5\ud55c \ub514\uc9c0\ud138 \uacb0\uc81c\ub294 5\ubc30\ub098 \uc131\uc7a5\ud588\uc2b5\ub2c8\ub2e4. \uc774\ucee4\uba38\uc2a4 \ubc0f \ub514\uc9c0\ud138 \uacb0\uc81c\ub97c \ud3ec\ud568\ud55c \ub514\uc9c0\ud138 \uc0dd\ud0dc\uacc4\uac00 \uc131\uc7a5\ud558\uba74\uc11c \uc778\ub3c4\ub294 \uc804\uc790\uacb0\uc81c \ub300\ud589\uc5c5\uacc4\uc758 \uc7a0\uc7ac\uc801 \uc2dc\uc7a5\uc73c\ub85c \ubd80\uc0c1\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc778\ub3c4\uc758 \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc11c\ube44\uc2a4: \uc5ed\uc0ac\uc758 \ud55c \ub2e8\uba74<\/p>\n

2018~19\ub144\uae4c\uc9c0 \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc0b0\uc5c5\uc740 \uc804 \uc138\uacc4\uc640 \uc778\ub3c4\uc5d0\uc11c \uc131\uc7a5\ud588\uc9c0\ub9cc \uad6d\ub0b4 \uc2dc\uc7a5\uc740 \ub4a4\ucc98\uc84c\uc2b5\ub2c8\ub2e4. \uc774 \ubaa8\ub4e0 \uac83\uc740 2000\ub144 \ube4c\ub370\uc2a4\ud06c\uc758 \ub4f1\uc7a5\uc73c\ub85c \uc2dc\uc791\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc774\ub294 \ud53c\uc0c1\uc801\uc778 \uc2dc\uc791\uc5d0 \ubd88\uacfc\ud588\uace0 \uc544\uc9c1 \ub354 \ub9ce\uc740 \uac83\uc774 \ub0a8\uc544 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \uc804\uc790\uc0c1\uac70\ub798\uac00 \uc810\ucc28 \uc131\uc7a5\ud568\uc5d0 \ub530\ub77c \uc18c\ube44\uc790\ub4e4\uc740 \ud0dd\ubc30\uc758 \ud3b8\ub9ac\ud568\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc9c0\ub09c \uba87 \ub144 \ub3d9\uc548 \ub370\uc774\ud130 \ud504\ub77c\uc774\ubc84\uc2dc \ubb38\uc81c\uac00 \uc99d\uac00\ud568\uc5d0 \ub530\ub77c \ubcf4\uc548\uc744 \uc6d0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4(\ub9c8\ud06c\uc5d0\uac8c \uac10\uc0ac\ud569\ub2c8\ub2e4).<\/p>\n

\uadf8\ub7ec\ub098 \uc774\uc81c \uc778\ub3c4 \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc0b0\uc5c5\uc740 2020\ub144\ubd80\ud130 2025\ub144\uae4c\uc9c0 15%\uc758 \uc5f0\ud3c9\uade0 \uc131\uc7a5\ub960\ub85c \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4.<\/p>\n

\uc774\ucee4\uba38\uc2a4 \ubc0f \uc628\ub77c\uc778 \uc1fc\ud551\uc774 \ub300\uc911\uc801\uc778 \uc2b5\uad00\uc774 \ub41c \uac83 \uc678\uc5d0\ub3c4 \uc774\ub7ec\ud55c \uc131\uc7a5\uc744 \uc774\ub044\ub294 \uc8fc\uc694 \uc694\uc778\uc5d0 \ub300\ud574 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n

\ub3c8\uc758 \ub514\uc9c0\ud138\ud654: \ubcf4\uc774\uc9c0 \uc54a\ub294 \ucd95\ubcf5<\/p>\n

\ud398\uc774\ud2f0\uc5e0\uc740 \uc774 \uc774\ub2c8\uc154\ud2f0\ube0c\uc758 \uac00\uc7a5 \ud070 \uc131\uacf5 \uc0ac\ub840\ub85c, 1\ub144 \ub9cc\uc5d0 \uace0\uac1d \uae30\ubc18\uc774 80\ub9cc \uba85\uc5d0\uc11c 500\ub9cc \uba85\uc73c\ub85c \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \uc5b8\ub355 \uc704\uc758 \ud3ec\uc7a5\ub9c8\ucc28\ubd80\ud130 \uc288\ud37c\ub9c8\ucf13\uacfc \uc1fc\ud551\ubab0\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \ubaa8\ub450\uac00 \uc9c0\uac11 \uacb0\uc81c\ub97c \ubc1b\uc544\ub4e4\uc774\uae30 \uc2dc\uc791\ud588\uace0 \ub514\uc9c0\ud138 \uacb0\uc81c \uc0dd\ud0dc\uacc4\uac00 \ud615\uc131\ub418\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4. \uc9c0\uac11 \uc571, UPI \uc571, \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774, \uc628\ub77c\uc778 \uc2e0\uc6a9 \uae30\uad00 \ub4f1\uc774 \uc0c8\ub85c\uc6b4 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uace0 \uc0c8\ub85c\uc6b4 \uacbd\ud5d8\uc744 \ucc3d\ucd9c\ud558\uae30 \uc704\ud574 \ub6f0\uc5b4\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n

\ub2eb\uae30 \ubc0f \uc5f4\uae30<\/p>\n

\uae08\uc218 \uc870\uce58\ub85c \uc778\ud574 \uc138\uacc4 \uacbd\uc81c\uac00 \ubcbc\ub791 \ub05d\uc73c\ub85c \ub0b4\ubab0\ub9ac\uace0 \uc788\ub294 \uac00\uc6b4\ub370, \ub9ce\uc740 \ud2b8\ub80c\ub4dc\uac00 '\ub274 \ub178\uba40'\ub85c \uc790\ub9ac \uc7a1\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc624\ud504\ub77c\uc778 \uc0c1\uc810\uc744 \ud53c\ud558\uace0 \uc167\ub2e4\uc6b4\uc744 \ubcf4\uc644\ud558\uae30 \uc704\ud574 \ub514\uc9c0\ud138 \uacb0\uc81c \uc2dc\uc7a5\uc740 2020\ub144\uc5d0 \ucc98\uc74c\uc73c\ub85c \uc628\ub77c\uc778 \uad6c\ub9e4\ub97c \ud558\uac8c \ub420 \uace0\ub839\uce35\uc73c\ub85c\uae4c\uc9c0 \ud655\ub300\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc5ec\ub7ec \uc9c0\uc5ed\uc758 \uc18c\ube44\uc790\ub4e4\uc774 \ube44\uc2b7\ud55c \uad6c\ub9e4 \ud328\ud134\uc744 \ubcf4\uc774\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4. \ud3b8\ub9ac\ud55c \ud06c\ub85c\uc2a4\ubcf4\ub354 \uacb0\uc81c\uc5d0 \ub300\ud55c \uc218\uc694\uac00 \uae09\uc99d\ud588\uc2b5\ub2c8\ub2e4. 2019\ub144 \uc774\ud6c4 \uc18c\ube44\uc790\ub4e4\uc740 \uc6d0\ud074\ub9ad\/\uc6d0\ud130\uce58 \uacb0\uc81c, \uac04\ud3b8\ud55c \ucd94\uc801, \uc5ec\ub7ec \ubc88\uc758 \uc5c5\ub370\uc774\ud2b8, \uac04\ud3b8\ud55c \ubc18\ud488 \uc808\ucc28, \ub370\uc774\ud130 \ud504\ub77c\uc774\ubc84\uc2dc \ubc0f \uae30\ud0c0 \uc5ec\ub7ec \uac00\uc9c0 \ud61c\ud0dd\uc744 \uc6d0\ud569\ub2c8\ub2e4.<\/p>\n

\uc774\uac83\uc774 \ubc14\ub85c \uc778\ub3c4 \uacbd\uc81c\uc5d0\uc11c \uc774\ucee4\uba38\uc2a4 \ubc0f \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc11c\ube44\uc2a4\uac00 \ub3d9\ubc18 \uc131\uc7a5\ud558\uace0 \uc788\ub294 \uc774\uc720\uc785\ub2c8\ub2e4.<\/p>\n

\uc815\ubd80 \ud6a8\uacfc: \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc81c\uacf5\uc5c5\uccb4\uc5d0 \ub300\ud55c RBI \uc9c0\uc6d0<\/p>\n

\ud654\ud3d0\uc758 \ub514\uc9c0\ud138\ud654 \uc774\ud6c4 \uc778\ub3c4 \uc815\ubd80\uc640 \uc911\uc559\uc740\ud589\uc740 \ub514\uc9c0\ud138 \uacb0\uc81c\ub97c \uc7a5\ub824\ud574 \uc654\uc2b5\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uba87 \uac00\uc9c0 \uc8fc\uc694 \uacb0\uc815\/\ub2e8\uacc4\uc785\ub2c8\ub2e4.<\/p>\n

RBI\ub294 2021\ub144 1\uc6d4 \uc778\ub3c4\uc758 \uacb0\uc81c \ub514\uc9c0\ud138\ud654 \uc815\ub3c4\ub97c \ubcf4\uc5ec\uc8fc\uae30 \uc704\ud574 RBI-DPI(\ub514\uc9c0\ud138 \uacb0\uc81c \uc9c0\uc218)\ub97c \ucd9c\uc2dc\ud588\uc2b5\ub2c8\ub2e4. \ub9e4\uac1c\ubcc0\uc218\uc5d0\ub294 (\ud37c\uc13c\ud2b8 \ub2e8\uc704\uc758 \uac00\uc911\uce58)\uac00 \ud3ec\ud568\ub429\ub2c8\ub2e4:<\/p>\n

\uacb0\uc81c \ucd09\uc9c4\uc790: 25%<\/p>\n

\uc218\uc694 \uce21\uba74 \uacb0\uc81c \uc778\ud504\ub77c \uc694\uc18c: 10%<\/p>\n

\uacf5\uae09 \uce21\uba74 \uacb0\uc81c \uc778\ud504\ub77c \uc694\uc18c: 10%<\/p>\n

\uacb0\uc81c \uc2e4\uc801: 45%<\/p>\n

\uc18c\ube44\uc790 \uc911\uc2ec\uc131: 5%<\/p>\n

\uc815\ubd80\uc5d0\uc11c UPI \uac70\ub798\uc5d0 \ub300\ud55c MDR(\ud310\ub9e4\uc790 \ud560\uc778\uc728) \uc218\uc218\ub8cc \uba74\uc81c\ub97c \ubc1c\ud45c\ud569\ub2c8\ub2e4.<\/p>\n

2020\ub144 3\uc6d4\uc5d0 \ubc1c\ud45c\ub41c RBI\uc758 \uacb0\uc81c \ub300\ud589\uc0ac \ubc0f \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uac00\uc774\ub4dc\ub77c\uc778\uc740 \uace0\uac1d \uc790\uae08\uc744 \ubcf4\ud638\ud558\uace0 \uacb0\uc81c \ub300\ud589\uc0ac\ub4e4\uc744 \uacf5\uc778\ub41c \uae30\uad00\uc73c\ub85c \uc778\uc815\ud558\uc5ec \uc6b4\uc601 \ubc0f \uc790\uae08 \uad00\ub9ac\uc5d0 \ub300\ud55c \uc720\uc5f0\uc131\uacfc \ud1b5\uc81c\uad8c\uc744 \ubd80\uc5ec\ud569\ub2c8\ub2e4.<\/p>\n

NPCI(\uc778\ub3c4 \uad6d\ub9bd \uacb0\uc81c \uacf5\uc0ac)\ub294 \uc18c\ub4dd\uc138 \ubd80\uc11c\uc640 \ud611\ub825\ud558\uc5ec UPI \uc138\uae08 \ub0a9\ubd80\ub97c \ucd9c\uc2dc\ud560 \uacc4\ud68d\uc785\ub2c8\ub2e4.<\/p>\n

NHAI(\uc778\ub3c4 \ub3c4\ub85c\uccad)\ub294 \uc6b4\uc804\uc790\uac00 \uc804\uad6d \uace0\uc18d\ub3c4\ub85c\uc5d0\uc11c \ub514\uc9c0\ud138 \ubc0f \ube44\uc811\ucd09\uc2dd \ud1b5\ud589\ub8cc \uacb0\uc81c\ub97c \ud560 \uc218 \uc788\ub3c4\ub85d FASTag\ub97c \ub3c4\uc785\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc778\ub3c4 \uc911\uc559\uc740\ud589\uc740 \uc778\ub3c4 \ub0b4 ATM\uc5d0\uc11c UPI QR \ucf54\ub4dc \uc0ac\uc6a9\uc5d0 \ub300\ud55c '\uc0c1\ud638 \uc6b4\uc6a9\uc131' \uac00\uc774\ub4dc\ub77c\uc778\uc744 \uac80\ud1a0\ud558\uace0 \uc788\uc73c\uba70, B2B \uc804\uc790\uc0c1\uac70\ub798 \ube44\uc988\ub2c8\uc2a4\uc5d0 \ub300\ud55c FDI \uc815\ucc45\uc740 2019\ub144\uc5d0 \uac1c\uc815 \ubc0f \uba85\ud655\ud654\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4 \ubaa8\ub378\uc744 \ucc44\ud0dd\ud558\ub294 B2B \uc804\uc790\uc0c1\uac70\ub798 \ube44\uc988\ub2c8\uc2a4\ub294 \uc790\ub3d9\ud654\ub41c \uacbd\ub85c\ub97c \ud1b5\ud574 100%\uc758 FDI\ub97c \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

2022\ub144 \uc608\uc0b0\uc548\uc5d0\uc11c \uc6b0\uccb4\uad6d\uc744 \ud575\uc2ec \uc740\ud589 \uc2dc\uc2a4\ud15c\uc5d0 \uc5f0\uacb0\ud558\uace0, \uc0c8\ub85c\uc6b4 \ub514\uc9c0\ud138 \ubc45\ud0b9 \ubd80\uc11c\ub97c \uc124\ub9bd\ud558\uace0, \ub9ce\uc740 \ud654\uc81c\ub97c \ubd88\ub7ec\uc77c\uc73c\ud0a8 '\uc554\ud638\ud654\ud3d0 \ub8e8\ud53c'\uc640 \uac19\uc740 \uc8fc\uc694 \uc870\uce58\ub4e4\uc774 \ubc1c\ud45c\ub418\uba74\uc11c \ub514\uc9c0\ud138 \ud3ec\uc6a9\uc131\uc774 \ud06c\uac8c \uac15\ud654\ub420 \uac83\uc785\ub2c8\ub2e4. \ub514\uc9c0\ud138 \uacb0\uc81c \uc0dd\ud0dc\uacc4\ub294 \uace0\uac1d \uae30\ubc18\uc774 \uc99d\uac00\ud568\uc5d0 \ub530\ub77c \ub354\uc6b1 \ud65c\uc131\ud654\ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n

\ub354 \ud070 \uadf8\ub9bc<\/p>\n

2022\ub144 \uc608\uc0b0\uc548\uc740 \ud540\ud14c\ud06c \uc0dd\ud0dc\uacc4\uc640 \ub514\uc9c0\ud138 \uacbd\uc81c\ub97c \uac15\uc870\ud569\ub2c8\ub2e4. \uc2a4\ud0c0\ud2b8\uc5c5\uacfc \uc911\uc18c\uae30\uc5c5\uc5d0 \ub300\ud55c \uc138\uae08 \ud61c\ud0dd\uacfc \uac19\uc740 \uc774\ub2c8\uc154\ud2f0\ube0c\ub97c \ud1b5\ud574 \ub354 \ub9ce\uc740 \uc774\ucee4\uba38\uc2a4 \ubca4\ucc98\uac00 \ub4f1\uc7a5\ud558\uc5ec \uc778\ub3c4\uc5d0\uc11c \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc218\uc694\uac00 \uc99d\uac00\ud560 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4.<\/p>\n

\uc778\ub3c4\uc758 \ub514\uc9c0\ud138 \uacbd\uc81c\ub97c \uc124\uba85\ud560 \ub54c \"\ud65c\uae30\ucc28\ub2e4\", \"\uacac\uace0\ud558\ub2e4\", \"\uac70\ub300\ud558\ub2e4\"\uc640 \uac19\uc740 \ub2e8\uc5b4\uac00 \uc790\uc8fc \ub4f1\uc7a5\ud569\ub2c8\ub2e4. \uc138\uacc4 \ucd5c\ub300\uc758 \uc778\ud130\ub137 \uc18c\ube44\uc790 \uc911 \ud558\ub098\uc778 \uc778\ub3c4\ub294 \uadf8 \uc218\uc900\uc5d0 \ub3c4\ub2ec\ud560 \uc6b4\uba85\uc5d0 \ucc98\ud574 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\ub2e4\uc74c \ub2e8\uacc4\ub294 \ubb34\uc5c7\uc778\uac00\uc694?<\/p>\n

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