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In recent years, we have witnessed a dramatic increase in the number of small businesses. The policy of liberalisation, privatisation and globalisation, initiated since 1991, has seen a quantum leap in the wake of the 2020 pandemic onslaught. The epidemic has given a strong impetus to small businesses in India and their contribution to the Gross Domestic Product (GDP) now stands at $30%.(Source: NDTV)
Meanwhile, online transaction volumes have also witnessed tremendous growth. Driven by currency digitisation and the epidemic, online transaction volumes grew to 45.61 TP3T in Tier II cities and 54.31 TP3T in Tier III cities.(Source: Economic Times)
Online transactions are favoured by both merchants and consumers for their greater security and convenience, eliminating the hassle of cash withdrawals and the risk of being in close proximity to others.
The parallel growth of small businesses and online transactions makes it easy to associate online transactions with the fact that they have become an integral part of small businesses. For example, a cloud kitchen owner with no website or app who needs to collect and dispatch orders offline; a freelancer who regularly earns income from clients on a weekly basis; and an online tutor who needs to make online charges. How do they collect their payments?
It is in these situations that small businesses are in dire need of a payment solution that allows them to receive payments with ease. This is where the PayU payment link becomes a saviour for these businesses!
What is a payment link?
PayU Payment Link is a URL for easy collection of payments.The link is the easiest way to collect payments from your customers or clients. All you need to do is create the link and share it with the payer.
The handy thing about using payment links is that once created, you can share them with your customers via any social platform that suits you, such as WhatsApp, Facebook and Instagram.
How do I create a PayU payment link?
Creating a payment link is a simple two-step process: create and share the link or link payment to the customer. Once the customer receives the link, they click on the link, fill out the basic information, and then go to the payment checkout page and select an online payment method to complete the payment.
How can PayU Payment Links benefit your customers and you?
Here are a few ways that payment links can be beneficial to your customers and your business:
- Links can be created individually or in batches via dashboards or APIs
- Real-time tracking of payments
- Accept partial or full payment as required
- Allow sub-users to create links or view only
- Sharing payment links with customers via any social platform, SMS or email
Which businesses are suitable for PayU Payment Links?
- Businesses without a website or app: If you're a business without a website or app, payment links are the ideal way for you to collect money from your customers.
- Offline businesses: With more and more customers favouring online payments, if you are an offline business, payment links are the best tool to ensure smooth collections.
- Businesses selling through multiple digital channels: recently, sales through digital channels such as Facebook, Instagram, WhatsApp, etc. have increased dramatically. In this case, collecting payments via payment links allows you to appear more professional, while customers are free to choose their payment method.
concluding remarks
Simply put, PayU Payment Links puts you in complete control of your organisation's finances. Whether it's individual link creation or batch creation, the process is very simple. As the link is a programming-free solution, you can comfortably use the product without the intervention of a developer. Whether it is a card payment or any other payment method, payment links take only a few seconds to complete. Therefore, PayU Payment Link is the ideal solution to enhance your business.
Try the PayU payment link now!
Frequently Asked Questions
- How do I create a payment link? Login to your PayU dashboard. Click on "Payment Links" in the main menu on the left, then click on "Create New Payment Link".
- How do I share the payment link with my clients/customers? Payment links can be shared with clients and customers via WhatsApp/SMS/email.
- What payment methods are supported? PayU Payment Link supports all online payment methods i.e. UPI, wallets, debit and credit cards and net banking.
- Can I create payment links in bulk? Yes, payment links can be created in bulk for multiple clients/customers at PayU.
- What information does the customer need to enter at checkout? Customers are required to enter their name and email address on the payment checkout page.
- How do I upload multiple customers' information to create links in bulk? Click on "Payment Links" on the main menu and then click on "Bulk Create" in the top right corner. Download the sample file to get an idea of the format you need to upload, then upload all customer/client information at once and click "Upload".
- Can I disable a link that I have created? Yes, links can be disabled by clicking "Details" on the main dashboard.
- Can I change the expiry date of a payment link? Click on "Details" on the main dashboard next to the link whose expiry date needs to be changed, then click "Change".
- What are the options for sharing payment links? The link can be shared via WhatsApp, Facebook, SMS and email, or copied and pasted as needed.
- What details will the dashboard provide about the created link? The dashboard will provide the following link information: creation date, payment link, payment purpose, amount, status, action (share link, copy link, disable link) and other details (expiry date, transaction ID, etc.).
- Can I download reports for all links from the dashboard? Yes, after clicking on "Payment Links", the "Download" button next to "Filter" will download detailed reports for all links.
- Can I see a customer preview when creating a link? Yes, a link preview is displayed on the right side of the screen when creating a link.
- Can I collect partial payments through generated payment links? Yes, partial payments can be collected by requesting some additional information from the customer.
- Can I accept multiple payments using a single link? Yes, it is possible to accept multiple payments using a single link.
- Can I share the same payment link with multiple users? For more information, please visit: https://devguide.payu.in/payment-links/payment-links-dashboard/