Complete guide to WhatsApp Pay in India www.deekpay.com

WhatsApp Payments

WhatsApp Pay is a programme based onUnified Payment Interface of India UPI's payment service, launching in November 2020. whatsApp users can associate it with their support for UPI s bank account and transfer money through the messaging app. With WhatsApp Pay, theIndiaUsers can easily make peer-to-peer (P2P) payments as well as complete business transactions directly in chat.WhatsApp Pay supports all popular banks like HDFC, ICICI,State Bank of IndiaAxis Bank, Airtel Payments Bank.

How WhatsApp Pay works

WhatsApp Pay aims to make payments "as easy as sending a message". It works differently in different countries:

India: Through the Unified Payment Interface of India (UPI). USA: Through a digital wallet called Novi, originating from WhatsApp's parent company Meta. Brazil: via Facebook Pay, also known as Meta Pay.

Advantages of WhatsApp Pay in India

Best-in-class security: WhatsApp Pay is built on the Unified Payment Interface of India (UPI), a programme ofReserve Bank of IndiaSafe and trustworthy supportdigital paymentPlatform. In addition to end-to-end encryption that ensures only the sender and receiver have access to payment details, WhatsApp Pay requires users to use the UPI PIN or biometric authentication to verify transactions, adding an extra layer of security to the payment process . Higher Conversions and Fewer Usability Issues: By allowing the full shopping process to be performed in chat on WhatsApp for Business (including in-app payments), you can save consumers a lot of hassle and trouble caused by technical issues, which is likely to lead to more conversions and revenue. Avoid delayed payments: companies can streamline the entire payment process for their customers, and the easier it is to pay, the more likely they are to buy more products and pay for them immediately. Seamless WhatsApp e-commerce integration: Integrating WhatsApp Pay can help customers conveniently complete their entire shopping journey in one app. From browsing the WhatsApp shop catalogue and selecting products, to making payments and receiving order updates, everything can be done within WhatsApp, without having to switch to a separate payment or e-commerce platform. This streamlined experience can improve customer satisfaction and increase sales for your business.

Fees for WhatsApp Pay in India

There are no fees for using WhatsApp Pay in India. However, users must be aware of other external charges such as bank overdraft fees or telecom service charges.

How businesses in India can set up WhatsApp Pay

If you want to ensure that customers can use WhatsApp Pay to send payments to a business's WhatsApp Business account, make sure that the business has a supported prepaid or debit card or a bank account that supports the Unified Payments Interface (UPI) for India. Then, follow the steps below:

Click on the menu button (3 vertical dots) and select Settings > Payments > Add Payment Method. Click "Accept and Continue" to accept WhatsApp's Terms of Service and Agreement. Select the bank of the business from the list. Click Verify by SMS > Allow to grant permission. Select the bank account you want to add to your WhatsApp Business account. Click "Finish" to complete the process.