Under the "iron fist" of the Indian government, Google announced that Google Play will allow third-party payments in India www.deekpay.com

## Google lifts ban on third-party payments in India, new opportunities for overseas developers? In 2022, the Competition Commission of India fined Google $161 million for violating the principle of fair trade. After a long period of gaming, Google finally loosened its lips recently and adjusted the Android use policy in India, of which the most striking change is the unblocking of third-party payment channels. While the previous rule required all in-app purchases and other transactions made by apps downloaded from Google Play to go through the Google Play settlement system, developers now have the option of using India's homegrown payment platforms, including Paytm, Phonepe, UPI and others. This policy adjustment is undoubtedly good news for overseas developers. India has the world's highest app downloads, but its ARPU is far lower than that of developed countries such as Europe and the United States, one of the main reasons is that the country's credit card coverage is low, and it is difficult to meet the needs of users with traditional payment methods. By accessing local payment platforms, developers can provide a more convenient payment experience, which will increase users' willingness to pay, and in turn drive the overall growth of the Indian app market. But on the other hand, Google still retains part of the share ratio, not completely liberalised. Whether this initiative can really help developers reduce costs needs to be further observed. Overall, Google's lifting of the ban on third-party payments in India is a compromise under its global regulatory pressure. However, it is still a rare opportunity for developers to take advantage of this policy adjustment to explore new business models and open up a larger market space. ## Additional Notes The title of the article can be adjusted, for example: "Google's India Policy Adjustment: third-party payment is unblocked, how will overseas developers benefit?" You can add some other related information, such as: the size of the Indian mobile game market, popular game types and so on. Can use more concise and attractive language to describe the events and opinions, for example: "Google India policy adjustment: third-party payment unblocked, overseas developers usher in new opportunities!" Some opinionated content can be added, e.g.: "Will Google's move trigger other countries to follow suit? " "What impact will the introduction of third-party payments have on the Google Play ecosystem?" The article style and content can be adapted for different platforms, e.g. On Today's Headlines, add more images and video content to catch the eye. Remember to add your self-publishing account information at the end of the article, e.g.: "I'm XXX, a self-publishing media person focusing on technology, welcome to follow my account for more content." Hope the above can help you generate a more attractive and original article.