How to Create Content That Leads to the Highest Conversion Rates -:- www.deekpay.com

How do you create content that leads to the highest conversion rates?

Which option would you choose?

We believe most people naturally favour option 'b'. This is obviously a wise choice as images not only provide ease of reading but also reflect the tidiness of the blog.

Blog covers, emojis, infographics, and motion graphics are all ways you can creatively display content and convey information more effectively. Classic examples of smart use of eye-catching images are blogs and emails.

Open any promotional email in your inbox or visit any blog site and you'll find marketers using vivid images to catch the eye and educate readers.

So, using eye-catching images is key if you want your readers to view your content over and over again and convert further into loyal users!

Compelling Call to Action (CTA)

Call to action buttons are intent amplifiers. They tell the reader what they should do and at what point in time.

Example:

There are two most commonly used and conversion friendly CTAs:

Look not only at the length of each of the CTAs above, but also observe their context, tone, and sense of urgency.

Here are some useful statistics from marketing experts:

Capitalise on these findings and start converting visitors into subscribers with compelling calls to action!

Overall tone

By full tone, we mean the tone of the text, your word choices, the content having action, etc.

Creating content in an elegant tone is critical to ensure it is read as intended. According to trends we've observed recently, writing content that is action-oriented triggers a sense of urgency and resonance in the minds of readers.

For example, replace the sentence "You need to write in the active voice, not the passive voice" with "Write content in the active voice."

By writing content that hits the nail on the head, you can ensure that things move faster. Consequently, conversions will also happen faster in this case.

Remember to use simple, direct, clear and action-oriented language and vocabulary to influence and motivate the public.

Creative Presentation

It's not an overstatement to say that this is a mix of all of the above elements as well as others. Creative presentation is basically the overall look, feel and presence of the content.

Are all the colours, fonts, text positions, image layouts, backgrounds, themes, etc. in the correct order and position?

The above elements may seem small or basic, but together they can make or break your content. Note that conversion is your top priority, so it's vital to keep your creative presentation in tip-top shape.

To summarise: whether you're a small or large business, content is vital for conversions. However, it's even more important to carefully lay out your content to attract maximum attention.

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Does your marketing strategy include branding, advertising and promotions, and social media presence for conversions? But what about content marketing?

The phrase "content is king" is completely true when it comes to building the perfect marketing strategy. Just think about this: content is everywhere, in every possible form. So, how can it not help you generate better leads and higher sales?

In this blog post, we're going to focus on the elements that help increase conversions!

The Role of Content in Increasing Conversions

If you are just writing basic content in the form of a blog, getting conversions as per your expectations may seem out of reach. However, technology is advancing every minute and search engines are constantly updating their content indexing standards.

Combine your creative writing skills with SEO. This combination will ultimately put your business at the top of search engine quality content reading lists, leading to quality leads and conversions.

You can check out our expert's article on how to write optimised quality blogs.