Top Fintech Companies in Pakistan

Below are the rankings and profiles of key companies in Pakistan's Financial Technology (FinTech) industry that excel in the areas of payments, digital banking, and lending. The rankings are based on market share, innovation, user size, and industry impact:

1. JazzCash

  • parent companies: Jazz (VEON Group)
  • realm:: Mobile wallets/payments
  • cutting edge: One of the largest mobile financial service providers in Pakistan, covering remittances, bill payments, e-commerce payments, and more.

2. EasyPaisa

  • parent companies:: Telenor Bank (in co-operation with Ant Group)
  • realm:: Digital payments/microfinance
  • cutting edge:: Early market leader in providing correspondent banking services and branchless financial services.

3. Nayapay

  • realm:: Digital banking/payment applications (Neobank)
  • Strengths. Emerging digital financial platforms that appeal to young users and start-ups.

4. SadaPay (not fully licensed but active)

  • realm:: Virtual bank cards and digital accounts

5. Keenu (by HBL)

  • parent companies:: Habib Bank (HBL, Pakistan's largest commercial bank)
  • realm:: Digital wallets/payments
  • cutting edge: Backed by traditional banking resources, it supports code-sweeping payments, money transfers and offline merchant networks.

6. Finja

  • realm:: P2P payments, SME lending
  • bright spot:: Partnering with banks such as UBL to provide embedded financial solutions.

7. Upaisa (under UBL)

  • realm:: Correspondent banking and mobile payments
  • specificities:: Cover remote areas and focus on financial inclusion.

Other companies to watch::

  1. Telenor Microfinance Bank - Operator of EasyPaisa, which provides microfinance and insurance.
  2. Bank Alfalah's Alfa Pay - Digital Payments Extension for Traditional Banks.